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In 2013, I co-founded a digital publishing house with editor Schneider Carpeggiani, specializing in literature for digital devices. The project involved the creation of the brand, website, and platform — pioneering this type of initiative in Brazil. I also produced animated videos to promote each new issue, adding a dynamic and engaging layer to the publication’s communication.
The brand was inspired by Cesárea Tinajero, a character from writer Roberto Bolaño.Over the years, I have worked as a Design Manager for major brands, and I can clearly see how the seeds planted back in 2013 — in what was not yet called UX/UI or Digital Design as we know it today — have shaped my ability to develop comprehensive digital design solutions for global brands, as part of Accenture, a technology-focused company.
For confidentiality reasons, I cannot showcase those more recent projects, but I take pride in the fact that this early platform was designed to seamlessly adapt across tablet, mobile, and desktop. It went on to publish five books by authors such as Pedro Lemebel, Adelaide Ivanova, Fernando Monteiro, Benjamin Moser, among others.If you’d like to discuss strategic design, interaction design, or my research and delivery processes in digital design, feel free to get in touch. You can also explore my thoughts on the subject by reading my articles in the Articles section.