I’m a designer with over 10 years of experience in motion, graphic design and digital product design. Currently leading creative and research initiatives in cross-functional teams, I specialize in connecting strategic thinking, emotion-driven visuals, and user-centered research. I’ve collaborated with global companies, contributed to open knowledge platforms and led creative teams in delivering meaningful digital experiences.
Between interfaces, printed pages, animations, and words, these projects show how I transform ideas into visual and narrative experiences.
Interfaces, products, and interactive experiences designed to connect brands and people in a functional and memorable way.
Insights and reflections on creative processes, trends, and the role of design in society.
Publications, catalogs, and graphic pieces where layout and typography come together to tell stories with clarity and visual impact.
Animations and videos that explore rhythm, narrative, and visual identity, bringing concepts and brands to life.
core expertise & creative approach
Combining user-centered research, visual storytelling, and scalable product design, this expertise extends from motion to AI-enhanced solutions. With experience as a lecturer, juror, and speaker at design and technology events, and as a contributor to publications on design and culture, the approach unites creativity, strategy, and technology to deliver impactful digital experiences, rapidly prototyped, refined, and aligned with business goals.
AboutDesign approach that prioritizes user needs and expectations, conducting research, testing, and analysis to create digital experiences that are functional, inclusive, and culturally relevant, always aligned with real contexts and strategic objectives.
Over 10 years of experience in Motion Design and Graphic Design, developing impactful visual narratives that combine emotion and strategy. Integration of animation, dataviz, rhythm, and visual identity to amplify messages and create memorable experiences.
Application of artificial intelligence to expand creativity and accelerate processes, integrating analysis, generation, and prototyping, with human creative control and a focus on cultural relevance.
Leadership of creative initiatives within cross-functional teams, connecting strategy, research, and execution. Collaborative work to ensure deliverables are aligned with business objectives and brand identity.
Transformation of ideas into tangible prototypes to validate concepts quickly and iteratively, enabling precise adjustments before final development and ensuring quality and efficiency.
selected awards
A selection of awards and honors received throughout a career dedicated to design and visual storytelling.